RITUJAINSINGH is a fashion house est. in 2012 based in Jaipur, India. The label is inspired from heritage Indian art, craft and architecture. It captures the epitome of Indian style, juxtaposing opposites and contradictions. With its unique rhapsody of vibrant colour and subtle serenity, the label captures the essence of modern India, coming alive through the interplay of fabrics and embroideries. Perfect integration of traditional techniques, elaborate embroideries, culminating in modern Indian and global silhouettes, form the identity of the label. Encouraging quality craftsmanship and revival of lost traditions and techniques is also what we constantly work towards. In a nutshell the label represents the apotheosis of traditional India, wrapped in new age and colourful sensibilities.